Calling all beards, mustaches, and bold creativity! The 13th Beard + Mustache Contest is coming to SoMa, and contestant registration is officially OPEN. This beloved community event celebrates creativity, self-expression, and the camaraderie of facial hair enthusiasts. Whether you’re competing or cheering from the sidelines, it’s always a highlight of SoMardi Gras. When & Where • Saturday, February 21, 2026 • Street Festival, 12th to 17th on Main, 10:30 a.m. – 5 p.m. • New Orleans-style Parade, 22nd to 12th on Main, at noon • Beard + Mustache Contest, 1:30 p.m. at The Bernice Garden Contest Categories: • Best Natural Beard Under 6” • Best Natural Beard Over 6” • Best Groomed Beard • Best Mustache • Most Original Beard • Best Partial Beard • Best DIY Crafted Beard (Women & Kids!) This isn’t just a contest, it’s a celebration. Expect live entertainment, photo-worthy moments, and plenty of SoMa spirit. Want to compete? Be sure to fill out the contestant registration form to secure your spot. https://bit.ly/4hKCulS Grab your grooming tools, bring your cheer squad, and help us make this year’s contest the best one yet. Have questions? Visit https://www.somalittlerock.com/somardigras